Business development email and CRM for recruiters
Business development for recruiters depends on timing: reaching a hiring manager when they actually have a role to fill. Consistent, relevant outreach keeps you in view.
Who you're usually writing to
Hiring managers, founders and HR leads at growing companies in the sectors you place for.
Sound familiar?
- Client outreach competes with candidate work for the same hours.
- Generic 'we have great candidates' emails are ignored.
- It's hard to remember which companies were hiring when.
An outreach routine that works for recruiters and staffing agencies
Reference the role
When a company is advertising a role, mention it and what you know about that market.
Share a real insight
A note on salary ranges or how long similar roles take to fill is more useful than a pitch.
Keep a history per company
Notes, emails and deals sit on each contact and company, so you can pick up where you left off.
Example first email
An example to adapt, not a script. Words in {{double braces}} are filled in for each contact, with the fallback after the bar.
Subject: Your open role
Hi {{first_name | there}},
I saw {{company | your team}} is hiring. I place people in similar roles in the city, and the good candidates are usually off the market within a couple of weeks.
If it would help, I can share what similar roles are paying right now and how long they're taking to fill.
Useful?Follow-up, a few days later
Hi {{first_name | there}}, happy to send those numbers over if helpful, no strings attached.
Tips
- Use custom fields for role and seniority so emails can reference them.
- Only email people whose role makes the message relevant.
- Reach stops the sequence the moment they reply.
How Montegra Reach fits in
Keep your contacts in one place, send short sequences from your own mailbox at sensible hours, see every reply in one inbox and move deals through a simple pipeline. The AI can draft emails and replies from a sentence, using only what you tell it about your business. $0 for 30 days, then from $49 CAD a month.
Start freeGuides
- How to write a cold email people actually reply to
- How many follow-up emails to send (and when)
- CASL and cold email in Canada: a plain-language guide
- CAN-SPAM checklist for B2B email